MyIdealEntrepreneur

How to Fail at Almost Everything and Still Win Big , By Scott Adams 1) What was the general theme or argument of the book? The major themes I gathered from this book are self-motivation and determination and ‘deciding vs wanting.’ 2) How did the book, in your opinion, connect with and enhance what you are learning in ENT 3003? This book was all about self-pursuing and self-determination. I learned that failure is normal and was created to shape developing minds and paths. 3) If you had to design an exercise for this class, based on the book you read, what would that exercise involve? If I were to create an activity based off this book, I would make students create post about what makes a person successful in their opinion and why are these characteristics important. I would also ask students to describe their path during this semester and how it has shaped them in their path to success. 4) What was your biggest surprise or ‘aha’ moment when reading the book? In other wo...

I plan to stay with the business and develop partnerships with competitors, such as Starbucks or Dunkin Donuts, until I either retire or want to sell the company. I selected this particular exit strategy because I have always wanted to develop my own concept and turn it into a reality. Building this coffee ATM empire seems to have the potential to be very successful. This exit strategy relates to my other decisions because I see myself as a very independent entrepreneur and have very high hopes for my concept. Staying with my original concept and business gives me self confidence that I can be a leader of a major business or corporation. This concept has identified many future opportunities for itself, such as future partnerships and concept location expansion.

During this past semester, I have been trying to stand up for myself more. I have failed numerous amounts of times at work try to make people take me seriously. Here is some background information about myself: - I am easy going - I have a hard time saying no - I let people make fun of me and pick on me - I am often told that I let people push me around - I am a people-pleaser A good example of this is when coworkers think it is okay to jokingly blame me for someone else’s incident or situation and my bosses take them seriously and I have to try to clear my name because I am easy to target. I tend to get nervous and nervously laugh when I am being picked on. Its hard when people don’t take you seriously. It makes me think that people don’t respect me. What I have learned is that people take you more seriously when nipping situations in the butt from the start. Being a “closer” at a restaurant, other servers will take advantage if you a lackadaisical p...

Existing Market From what I gathered from my own expectations and from my gathered feedback, my venture shows great promises. My existing market agrees that my Coffee ATMs are the future of coffee distribution. The current market that I am targeting include college students and faculty. There has been very little thought about expanding into different markets like metropolitan areas or big cities. In the future, I plan to pique the interest of consumers in the business world, instead of focusing on Millennial college students. Consumers in in the business world have little time to relax and take a coffee break, let alone wait in line for one. Marketing a quick and painless coffee concept to business workers is the future of Coffee ATMs. A business man that is running late to work and had little to no sleep the night before will be in search for a quick and easy coffee that fits his coffee preferences. My Coffee ATMs will be there to help out busy business...

Coffee ATMs Opportunity:                The market I am trying to reach are college students and university faculty and staff. This market was constructed by the consumer need, where this product is demanded most (geographically), age, gender, lifestyle, and social status. Currently, customers are satisfying their needs by either not purchasing their favorite coffee due to long lines OR sacrificing their tardiness and waiting in the long coffee lines. I will say that I am a loyal Starbucks customer, but I kept thinking “there has to be a quicker way.” Coffee demands are at an all-time high for college universities. The “window for opportunity” is wide open and I plan on taking advantage. Innovation:                Our business has created the best new way to obtain your favorite flavor of caffeine. We have created the Coffee ATM. These ...

From last time, I stood up in this video compared to my others. From my feedback from last time, I focused more on the coffee ATM itself than the time it takes to get to and from classes while trying to get a decent coffee. What stood out to me as important was the machine itself. Going into what you can order and how you can customize your beverages is a must.

The Art of Social Media: Power Tips for Power Users, Guy Kawasaki The general theme of this book is tips and tricks to generate a positive and professional social media presence in the business world. I believe that this book did connect and enhance with the information learned in ENT 3003. Networking through social media and developing your image is a massive factor in creating a successful business concept, product, service, or image. This book explains the ways businesses manipulate their audiences by only showing them what the business wants their audience to see. Most companies look at potential applicants’ social media to see how serious or professional they come off to be. From personal experience, my dad would tell me about the crazy Facebook profiles some of his applicants would have and that it played a big part in being hired. If I were to create an exercise for this book, it would be “what social media sites are best used for business connections? Do you think your so...

1) Domain Expert: Joe Diroma Background: · Proprietor · Business Man · Carrollwood Chairman Joe was my previous boss at Bonefish Grill. He works with the corporate offices of Bloomin Brands. Providing great service and fantastic food is what Joe lives for. He loves to provide his guests with the utmost dining experiences. In exchange for giving me a wonderful job and helpful life skills, I returned the expectation of continuing my relationship with Bloomin Brands. I have been looking in to the restaurant industry as I move deeper into my major. Joe has provided me with event experience that has helped me gain a ton of relationships with potential businesses. 2) Market Expert: Chuck Johnson Background: · Franchiser · Entrepreneur · Restaurateur This person is my Uncle. He has owned and currently owns various restaurants and food and beverage concepts, including Papa John’s, Burger King, Smoothie King, Bonefish Grill, Old School Bar and Grill...