MyIdealEntrepreneur

Coffee ATMs Opportunity: Our main market focus are college students and university faculty and staff. Consumer needs did play a big part in constructing this market; however, we also focused on demand levels, age, lifestyle, and social status. Consumers are satisfying their needs by either accepting their tardiness to work/class and waiting in long coffee lines OR by bypassing their daily coffee routine and not purchasing their favorite coffee. As long as coffee demands stay high, the “window of opportunity” will stay open. Innovation: These machines were created to bring consumers a new and quicker way to receive coffee. Not only this, but to bring consumers their own customizable coffee at the touch of a button. Each machine gives customers the ability to customize their own coffee off of their cell phone, computer/tablet, or even at the ATM itself. Each beverage is can be customized with different creamers, syrups, whipped cream, and other add-ons. There are multiple “...

I really loved this course! I had tons of highs and very little lows. I loved how this course made us create a business concept. This really made me think about if I would do well in the business world and I think this I belong! My entrepreneur mind set is as strong as ever. This course really made me think that I was creating a theoretical concept that I can turn into reality. I was pushed to go out of my comfort zone and contact suppliers, contact business owners, and contact others in my market. I’m super proud that I can now consider myself someone that can conceptualize ideas easily. Before this class, I was all about formulas, facts, and fixed instructions. I had a very hard time trying to conceptualize different theories and ideas. It was something that I was not required to do in my past courses. If I had to recommend one thing to future students, I would say, keep up with these assignments. They will creep up on you if you procrastinate to the last minute. Also, make sure t...